General Idea @Stedelijk

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_highlights

★ index cards

general-idea-index-cards.jpg 1969
ideas for projects and actions
>200 cards created; divided into different series - event series, act/action, etc.
building blocks of the identity of the group

☁ Their cards played the role of prompts for projects [reference to Fluxus group] + they were also doing mail art

★ gold diggers of '84

1977
"their shameless and most ambitious" mail-art project
they created card and claimed it is a piece of work + added a certificate of ownership in the envelope
sent to individuals, but also institutions - such as museums and big galleries - "in the collection of..."